TruGreen - Lawn Care Franchise
Finance Requirements
- Franchise Fee
- £22,388 + VAT
Available Areas
Franchise opportunities available all over the UK.
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TruGreen – Commercial & Domestic
Lawn Care
The
Company...
TruGreen is the
world’s largest lawn and landscape company. We started as a
small private company in 1974 and now serve more than 3.4 million
residential and commercial customers throughout the U.K and the
U.S.
For many
years, TruGreen has been the industry leader in
the development of new technology for lawn care. Now in the UK for
the first time we are the fastest growing lawn care company in the
country!
We operate
within all environmental and regulatory policies and guidelines and
we will always offer the best integrated turf management system,
utilising biological solutions wherever possible.
| TruGreen’s
parent company is ServiceMaster. ServiceMaster owns other leading
home service brands like ServiceMaster Clean, Merry Maids and
Furniture Medic. The TruGreen franchise caters primarily for residential customers, although unlike our competitor franchise companies expansion to service commercial businesses is part of our longer-range plan. As a franchisee of TruGreen you offer a full range of services aimed at improving poor lawns and then maintaining them in first class condition. As a fully trained lawn specialist, you will be in a position to diagnose and remedy a host of lawn ailments and deal with. Liquid and Granular fertilizer application. |
TruGreen services include: | The TruGreen Franchisee can expect: |
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Franchise Overview…
The
service extends from providing professional advice, to complete
renovation programmes. At the heart of the service success is the
need for a very high volume of repeat businesses throughout the
following months and future years.The materials we use are only
available to professional green keepers and turf maintenance
specialists and cannot be bought in shops, garden centres or DIY
stores.
The granular fertiliser that is used is specially designed to
release its nutrients in a time-controlled way over a 2-3 month
period according to the soil temperature and moisture levels. You
will learn to use the correct balance of nutrients and trace
elements for the time of year that the treatment occurs. Designed
and manufactured to ISO9001 quality standards the same products are
used at prestigious venues like the Wentworth Golf Course and the
Wimbledon All England Lawn Tennis Club.
Our lawncare programme at
work
The sequence of images below shows the stages of a
lawn's improvement over the course of treatment by
TruGreen.

Your Role as a
Franchisee:
- Determine the lawn's overall health.
- Age of the lawn, type of mower, mowing height, past feeding programme.
- List the different grasses and soil types in your lawn and their condition.
- Identify weeds, insects and/or diseases that appear to be affecting the lawn andrecommend ways to control them.
- Determine moss infestation, surface thatch, soil structure and compaction.
- Recommend aeration & scarification as required.
- Advise you of proper mowing and watering techniques.
Evaluate the
potential of the lawn and recommend how TruGreen
could help the lawn be the greenest, thickest,healthiest it can
be.
As the
business becomes established we will help you manage your growth,
help you take on supporting staff together with extra
vehicles and equipment. We are committed to helping you build
a successful and valuable business. It should be seen as an
on-going business relationship with long-term rewards. The way that
the management fees are calculated means that your success is our
success, if you grow, so do we. We will do everything we can to
enhance that growth.
Could you be our next
Franchisee?
You will need to be motivated and committed to
running a dynamic business. Most of our franchisees tend to be from
a supervisory or management background and are looking to
“build a business” not “buy a job”.
Potential franchisees often are from a background where they either
have been in a similar trade or have a love of lawns. They are
often golfers or cricketers who have always been interested in
beautiful lawns. You need to be fairly fit, as there tends to be a
lot of walking involved.The franchise can be
started from home, using a home office and garage for storage, but
we would expect franchisees to move into a unit as the business
expands and takes on more staff.
Investing in your future
The two elements of investment in the Franchise
are:
![]() | The
Franchise License, which includes a comprehensive training
programme involving pre-study, two weeks residential on-site,
training with accreditation and business launch assistance
including a planned marketing campaign. A protected territory will
be yours to grow a substantial business -£9,000 The Full Equipment Package, which includes software, aerator, scarifier and all equipment and materials needed to operate the service from tools and products to uniforms, sign writing your vehicle as well as stationery, business cards, a full marketing pack and materials -£13,388 |

