Coffee & Smoothie Franchise Reaches Out to Veterans


Maui Wowi Hawaiian Coffees and Smoothies is offering a special double appreciation discount to all military veterans who sign a franchise agreement by Veterans Day, November 11, 2009.

“Maui Wowi feels a deep sense of appreciation for our military veterans,” says Justin Livingston, Director of Global Franchise Development. “The sacrifice and dedication of these men and women is something to celebrate and honor. We want to ensure that our veterans are given the best possible chance at securing their own American Dream by offering them the opportunity to become part of our ‘Ohana at a low entry point.”

More than 400,000 new military veterans are created each year. Due to their training in the military, veterans are highly valued for their focus, dedication and discipline. The company currently offers Veteran discounts through the International Franchise Association’s Veterans Transition Franchise Initiative (VetFran).

Maui Wowi Hawaiian veteran discounts range from 10 to 15 percent depending on the franchise package. For a limited time, the discount will increase up to 30 percent, resulting in possible savings of more than $18,000 for deals signed by Veterans Day, November 11, 2009.

The coffee and smoothie franchise not only offers an appreciation discount to veterans, but the company is committed to the men and women currently serving in the military. Maui Wowi has provided coffee and other products to US troops in Afghanistan and Iraq as part of its ongoing campaign to spread the “Aloha Spirit.” The company plans to continue that effort as it plans to send more 100 percent US grown, Hawaiian coffee to those fighting overseas later this year.

Maui Wowi Hawaiian combines the best of both worlds – coffee and smoothies. The company serves premium Hawaiian Kona-blend coffee, espresso, cold blended coffee drinks, cappuccino, and healthy fresh fruit smoothies. Created to offer a little escape to the Hawaiian Islands each day, the company is proud of its commitment to a sense of ‘Ohana and the easy, carefree lifestyle of the islands.

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